How to advertise a YouTube channel 2023
Your search for how to advertise a YouTube channel means that undoubtedly having a large and famous channel on YouTube is really tempting, but more than that is the possibility of investing this channel in making a great income, if you want to benefit from it in this way, your first step should be to promote it.
How to promote your channel on YouTube
Professionals and beginners alike know that creating a successful YouTube channel takes a lot of work, and it makes no sense for the channel to appear in the circle of light overnight unless you are one of the few exceptions.
Of course, you must provide value to the audience that is looking for your content, but also you must pay great attention to promoting your channel, you can do this through several ways that you must join hands together in order to achieve the desired spread.
First: search engine optimization
YouTube has algorithms that classify videos that qualify for display in the first results of users ' Search, and your appearance in the first results is one of the most important and shortest ways to advertise your channel.
There are many factors on which these algorithms depend in the order of the results, including:
- How long do I continue to upload videos regularly to the channel
- How many hours do you watch your videos
- The extent to which the channel is able to retain the audience and extend their time watching more of your videos.
- How many times do people re-watch the same video
- Is your content growing in popularity or are your followers turning away from it
- Do users interact with the content
- The presence of the keyword in the title and description of the content.
If you realize how to properly meet these requirements you have to imagine how these algorithms can promote your clips amazingly.
Second: promotion on social media platforms
Your channel is new on YouTube and you have no one to interact with you, but you have some followers here and there on other social media platforms, this is the time to ask these followers to support your YouTube channel.
After the appearance of TikTok, most other platforms have tended to focus on short videos, perhaps this will give you a great opportunity.
Facebook Instagram or share an interesting part of the video and tell your followers that they can watch the full video via your YouTube channel.
Use a tool like Premiere Pro or Premiere Rush to cut vertical videos from a horizontal clip to upload it on reels or TikTok.
Talk about the videos you are constantly submitting and share them through your twitter account with the appropriate hashtag for the content, as this method ensures that you can easily reach the interested audience.
Do not do these tasks alone and ask your family and friends to do the same through their personal accounts so that your circle of followers expands as much as possible.
Read also: profit from children's channels on YouTube.
Third: promotion on forums
While millions of users switch only between social media platforms, a number of them at the same time flock to forums that have huge audiences of up to a billion visits per month such as Reddit and Quora.
Think outside the box a little and mean those users who ask thousands of questions on almost all topics, you can answer these questions briefly and then direct them to discover more on your YouTube channel.
Nevertheless, make sure whether the site policy allows the inclusion of External links in the comments or not.
Fourth: the use of Google ads
Paid advertising has considerable power, and, as with other social media platforms, YouTube can promote the video you select.
Although this type of advertising is not free, you can control the amount you can spend per day, you can do this through the following steps:
- Go to YouTube Studio.
- Choose content from the side menu to view all your clips.
- Find your best videos in order to advertise it and then click on the three side points options.
- Click on the promote option where a new window opens asking you to log in to your Google account or create a new one.
- Whatever it was, keep clicking on Get Started.
Now you have to choose the place where the video will appear:
- It either appears before, after, or during one of the YouTube videos where whoever clicks on it goes to the landing page you choose.
- The video can appear as an advertisement on the search results page or under Related videos.
The next step in which you will need to specify the location of the target audience, information about gender, age, etc.
And at the end of the article we wish you good luck and a meeting in a new post.
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